"Your Legend" was an award winning project where League of Legends fans got to watch an animation with their personal ingame stats and achievements. Players loved the project, sharing their videos and reactions on social media. We collaborated with JWT Wanda to visualize the project, while we created the 3D scenes, the 2D scenes were created by them. To build the 3D scenes, we designed custom environments and animations combined with ingame elements to visualize each stat. For the render and look, we kept the ingame visual style and enhanced it with shading, lighting, depth and camera angles.
AWARDS
KRISTAL ELMA FESTIVAL OF CREATIVITY
"Bronz" award in "Promotion Activation and Direct Marketing - Customer Acquisition and Loyalty" category
"Bronz" award in "Promotion Activation and Direct Marketing - Social Media and Data Usage" category
MIXX AWARDS
"Goldmixx" award in "Data-inspired Creativity" category
BRAND WEEK ISTANBUL FELIS AWARDS
"Felis" award in "Mastery in Visual Effects" category
"Felis" award in "Creative Use of Data" category
"Felis" award in "Use of Digital Platforms" category
"Felis" award in "Data Driven Creative Direct Marketing" category
MMA SMARTIES AWARDS
"Gold" award in "Relationship Building / CRM" category
"Jury Special Award"
LEAGUE OF LEGENDS
AGENCY
JWT WANDA DIGITAL, ISTANBUL
PRODUCTION COMPANY
JETON STUDIO
CLIENT
RIOT GAMES
PRODUCTION COMPANY
BLACKLIST
CLIENT
NIKE
DIRECTOR
TENDRIL
DESIGN
JETON STUDIO, EMRAH GONULKIRMAZ, RAFAEL RUIZ
CREDITS
Check our other LOL project!
Further collaborating with Riot Games, we designed verses screens for League of Legend Championship Tournament 2018 which took place in Istanbul. We were inspired from marbling art and our approach was to bring the traditional, yet young and powerful feeling into the event.
