Domestos' viral music video, viewed 2M+ on social media and awarded at advertising festivals, showcased creatively designed germs animated to perform a song in an imaginative environment. With unique germ makeovers reflecting the concept, our goal was to capture expressive poses that narrate the story. Utilizing fractal formulas for organic structures and dynamic organisms resembling speakers, we brought life and detail to the environment. The inclusion of a massive Domestos bottle above the germs added scale and thematic depth to the production.
BRAND WEEK ISTANBUL FELIS AWARDS
"Felis" award in "Mastery in Animation" category
KRISTAL ELMA FESTIVAL OF CREATIVITY
"Kristal Elma" award in "Household Cleaning Products" category under "Best Online Films"
JWT WANDA DIGITAL, ISTANBUL
Check our other Domestos project!
When the “Mannequin Challenge” was all around social media, Unilever and JWT Wanda approached us to do a 3D scene with their famous germ characters. To achieve the highest quality, we went through all the character textures to make them more detailed and lively. We posed the germs in their last moment before Domestos wipes them all out.